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  • India steps up IP protection for Darjeeling Himalayan Railway's century-old logos

    Being named a UNESCO World Heritage Site can help to catalyse tourist interest, and thus generate value for a country’s economy. As these sites are regularly reviewed to assess whether their conservation status qualifies them for a continued place on this list, it also incentivises governments to prioritise the protection of their countries’ historical architecture and infrastructure. If one views

  • Rip-off or not: How teardrop-shaped make-up sponges became all the rage

    In a 2016 lawsuit, beauty company Avon admitted liability for infringing on Rea.deeming Beauty’s intellectual property rights. The object in question was a hot pink make-up sponge that Avon had named “Beauty Blender”. And as all make-up buffs know, the most famous Beautyblender (yes, that’s how it’s officially spelled) was invented by Rea Ann Silva, the founder of Rea.deeming Beauty.
    Let’s sta

  • What might a full IP protection toolkit for brands look like?

    The continued growth of e-commerce means that counterfeit products which were once sold on the streets in the dark of night can now be purchased on the world’s most popular retail platforms. Bharat Kapoor – Vice-President, Online Brand Protection, for authentication and information services firm Authentix – shares more about how to tackle this problem.
    This conversation with PitchMark managing

  • Giving creators more recognition

    The Copyright Bill tabled in Singapore’s Parliament on July 6, 2021, came into force in November. What were the factors that spurred these amendments, and what do they mean for creators and their clients? Lam Chung Nian – who heads the Intellectual Property, Technology & Data Group at Singapore’s WongPartnership law firm – shares more.
    This conversation with PitchMark managing partner Mark

  • Australia’s approach to online enforcement for copyright infringement

    Michael Williams heads the intellectual property group at Australian law firm Gilbert + Tobin, and played an instrumental role in advocating for the introduction of site blocking under Australian copyright law.
    In this conversation with PitchMark legal advisor Frank Rittman, he elaborates on how Australian legislation deals with Internet service providers whose networks are used by their custom

  • The damage that fake goods can do to brands is very real

    Counterfeit products are the bane of many industries, and most of these products are manufactured in and distributed from Asia. What can companies do to protect and enforce their intellectual property rights?
    Andrew Bradshaw is the President of the Asian Coalition Against Counterfeiting and Piracy, an organization that coordinates IP investigations for some of the world’s leading brands, and h

  • What creatives and IP lawyers need to learn about one another

    A partner and head of IP at TSMP Law Corporation, Adrian Tan brings a unique perspective to the field of IP law, since he first made his name as a creator of IP. As a young man in Singapore, he wrote the best-selling novels The Teenage Textbook and The Teenage Workbook. Through these early book deals, he began to understand intellectual property.
    As a lawyer, Adrian now helps others protect th

  • How to use PitchFeed

    PitchMark deters the theft of your concepts, creations, proposals, business plans, music — basically, any ideas that you conceive and want to protect as your own when submitting these ideas for pitches to potential clients. Read more here about how the PitchMark Certificate helps you to do this.
    Your idea ownership gains another layer of protection when you opt to appear on PitchFeed. This sect

  • Gucci protects its IP fiercely, but plays a different game for the IP of others

    With the movie House of Gucci opening this week, the Italian fashion house is in the spotlight for the passionate vendettas that occurred back when the company was a family-owned business. The current Gucci, however, is now owned by a French luxury-goods conglomerate, and it knows a good branding opportunity when it sees one. The company opened up its archives to the movie’s production team, and t

  • How to use the PitchMark Certificate

    All innovators want to benefit from their original ideas. To do so usually involves discussing or pitching the idea with others, in order to get funding, marketing, or feedback.
    Unfortunately, this opens up innovators to the risk of idea theft. Copyright protection mechanisms do exist, but they can be costly and cumbersome. Here’s where PitchMark can help.
    When innovators register their id

  • Dune, Star Wars, and the “bad art friend” — copyright and the anxiety of influence

    Dune, published in 1965 and written by American author Frank Herbert, has been called “the greatest novel in the science fiction canon”, and a movie adaptation of the book is being released this month. Those who are coming to this epic story for the first time may find it very familiar, especially if they have even a cursory knowledge of Star Wars.
    From a desert planet to an evil empire, there

  • Dior’s use of Balinese textile shows value of IP for nation-branding

    When the world was in the thick of the Covid-19 pandemic and most borders were closed in 2020, the catwalks of Paris were enlivened by a dash of Indonesian culture thanks to the Christian Dior spring-summer 2021 ready-to-wear fashion show, which featured traditional Ikat Endek fabric handmade by weavers in Bali.
    Also known as Wastra or Kain Endek, this style of textile involves dyeing the warp

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