The damage that fake goods can do to brands is very real

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The damage that fake goods can do to brands is very real

Counterfeit products are the bane of many industries, and most of these products are manufactured in and distributed from Asia. What can companies do to protect and enforce their intellectual property rights?

Andrew Bradshaw is the President of the Asian Coalition Against Counterfeiting and Piracy, an organization that coordinates IP investigations for some of the world’s leading brands, and he shares his insights on these issues with PitchMark legal advisor Frank Rittman.

This conversation was first streamed for the 2021 World Congress of the International Association for the Protection of Intellectual Property. Known as AIPPI, it is the world’s leading non-profit association dedicated to the development and improvement of laws for IP protection, and PitchMark was the Platinum Sponsor for this year's World Congress.

PitchMark helps innovators deter idea theft, so that clients get the idea but don’t take it. Visit PitchMark.net and register for free as a PitchMark member today.

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Mark Laudi

Mark Laudi

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Let your clients get the idea, without taking it.

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PitchMark protects the expression of your original concepts, designs, proposals, business plans, creative pitches, music - in short, any idea that you conceived and published, and claim as your own. It gives you peace-of-mind by signalling to whoever you share it with that you are its creator, and that you wish to be respected as such.

If you receive or evaluate ideas or pitches, join PitchMark as a sign of your commitment to respect the Intellectual Property rights of their creators. Attract more in-depth pitches from a wider range of sources. Highlight your PitchMark membership in your Sustainability or CSR Report.

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