American-Dutch coffee conglomerate Moccona maker sues Australia’s Vittoria over glass jar
The American-Dutch coffee conglomerate behind Moccona, Jacobs Douwe Egberts (JDE) and Koninkliijke Douwe Egberts BV (KDE), has accused Australia's Vittoria Coffee of copying Moccona's "iconic" shape of instant coffee in a glass jar.
The company sued Vittoria in Federal Court on the grounds that the latter was selling coffee in a glass jar that consumers might confuse for a Moccona product, whic